What would you say if I told you, there’s a simple hack you can use to double your PR results, and your PR agency doesn’t even know it exists? This hack will 100% increase your chances of getting coverage for your startup’s next feature update or funding story. So, what do you say? Do you want to improve the likelihood …
The 3 hacks that got SpringSled 138,790 users in less than 40 days
About two weeks ago I saw a friend’s post on Facebook promoting a new management tool called “SpringSled”. He posted a link saying – “Honestly I don’t know what this product is, but if you sign up using this link, I will get it for free for 12 months”. He even wrote a blog post about it. I was intrigued. …
The practical step-by-step guide to build the perfect elevator pitch in 5 days
Crafting an elevator pitch is critical for your startup and not only for the obvious reasons that might instinctively come to mind. If you read one or two ‘how to’ business articles in your lifetime, you know that a good elevator pitch is important to make a great quick impression on a random potential customer or to grab the attention …
How to choose the right social media platform for your startup
If you’re working on a startup then you probably don’t need anyone selling you social media. I mean, it’s 2013 and you probably already have Facebook or Twitter connect on your product by now. What most startups need help with is figuring out when to start using the different social platforms and how to choose the right ones. On this …
8 PR lessons for startups which I’ve learnt from being the editor of a tech blog
Last month I officially completed my role as the chief editor of the Israeli tech-blog 140.co.il. Being the editor of a tech-blog was never a dream of mine. However, when given the opportunity to fill in this role several months ago, I decided to accept the challenge in order to gain personal experience in the other side of marketing and …