Why I’m starting a new blog (and leaving my old content behind)

Starting a new blog is intimidating, right? Grabbing attention, building readership, having to produce a lot of content to build trust on your new domain. It’s quite a challenge. My old blog brought me to where I am today, and I’m scared as hell to leave it behind. But that’s what I’m doing right now. […]

The 8 Essential Resources You Need for an Epic Launch on Product Hunt

If you run a startup and still haven’t heard of Product Hunt, it might be a good time to refresh your news sources. A successful product launch on Product Hunt can get you anything between 5,000 to 250,000 users and help you get the attention of the press, sometimes even better than your PR outreach.

These 4 Tips Will Help You Increase Your Referral Program Share Rate By 3.6% Instantly

Referral programs, when done right, can be a powerful user acquisition channel. According to Friendbuy’s CEO, using referral programs can lower your Cost Per Acquisition to under $2 and sometimes even less than one dollar, which makes it a very desirable tactic to master. While in theory most referral programs sound like they should work brilliantly […]

Are You Missing Out On These 3 Powerful Offline Referral Opportunities ?

The “word to mouth” method is probably one of the oldest and most desirable marketing forms that startups are aspiring to achieve. Having someone refer your product to a friend or colleague is the most valid test to know that your product is good and people love it. For new users, the “word to mouth” […]

5 UX Resources That Will Help Growth Hackers Design Better Processes

This post might seem like eye candy for startup designers (and it is!), but it was actually written with non-designers startup founders, marketers, and growth hackers in mind – really for anyone that may be in charge of designing and creating the UX/UI experience for their own startup. At the early stages, founders and growth […]